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Shattered

Inside Hillary Clinton's Doomed Campaign
Oct 05, 2017fred98115 rated this title 1 out of 5 stars
Book needed editing. Forget the specific candidate in this analysis of a campaign. The real message is that the nature of campaigning is changing to "moneyball" econometrics to guide decisions about allocation of political resources and which messages to use. This book illustrates the how and why Clinton's campaign was flawed, but political pros will learn from their errors to hone the future runs for office.